The problem
Your phone is running your business after hours
The client questions come in all evening - prices, availability, aftercare. Rebooking gets chased by hand, one text at a time. Reviews only happen when you remember to ask. And content gets squeezed in whenever there's a spare minute, which means it mostly doesn't happen. None of that is a talent problem. It's a systems problem - and systems can be installed.
The three systems
What gets installed
Content System
A custom AI assistant trained on your brand voice, your services, and your ideal client, plus a 30-day content plan and caption templates - so you can create a week of posts in under an hour.
Instant Reply System
Ready-to-use replies for your Instagram DMs, Google messages, and texts that answer the daily questions - prices, availability, aftercare, policies - with your booking link built in, set up inside the tools you already use.
Rebook & Review System
Rebooking reminders, prompts, and review requests configured inside your existing booking software (Vagaro, GlossGenius, Square, Booksy), plus the message scripts that go with them.
Also included
- A recorded walkthrough of your systems that you can rewatch any time.
- A one-page "how to use this" guide.
- 30 days of email support and one round of adjustments.
No calls. No Zoom. Everything is delivered in writing and recorded video, on your schedule - the same way I run my own studio around my job.
The process
How it works
Start with the free audit
Fill in the short form below. You'll get a personalized audit by email - what's already working, where your time is going, and three quick wins you can use this week whether you hire me or not.
Intake
If the Install is a fit, you'll complete a short intake and send a quick screen recording of your current setup.
The build (14 days)
I build all three systems behind the scenes. Progress updates come as short recorded videos - never meetings.
Handover
You receive your recorded walkthrough and one-page guide, plus 30 days of email support and one round of adjustments.
Who this is for
Solo lash, brow, and salon suite owners - and small studios of two or three - who are already booking clients and losing evenings to their phones.
What it isn't
Not paid ads or ad management. Not a website build. Not social media management - I install the systems, you keep your accounts. And it never needs your passwords: access is always team-member access, set up by you.
Free AI audit
Get your free AI audit
A few honest questions about how your business runs right now. Your audit comes back by email - personalized, specific, and useful even if we never work together.
Before you begin
Questions
Do we ever need to get on a call?
No. The audit, the intake, the build updates, and your training all happen in writing or recorded video. Questions come back by email. No calls, no Zoom, at any point.
How long does the Install take?
14 days from your completed intake: build behind the scenes, then your recorded walkthrough, guide, and 30 days of email support.
Do I need new software?
No. The systems are set up inside the tools you already use - your booking software, Instagram's saved replies, and your usual messages.
Do you need my passwords?
Never. If I need access to set something up, you add me as a team member - you stay in control of your accounts.
I'm not technical. Will I be able to use this?
Yes. Your recorded walkthrough shows you your own systems, step by step, and you can rewatch it whenever you need. The one-page guide covers the daily basics, and email support is there for 30 days.
Is the audit really free?
Yes - and it's a real audit, not a sales script. You'll get specific findings about your studio and three quick wins you can use this week, whether or not the Install is right for you.
How much does the Install cost?
Pricing is shared after your audit, once I can see what your studio actually needs. The audit is free either way.
The woman behind the systems
About LaShondra
I'm LaShondra White - licensed cosmetologist since 2018 and owner of Sheer Faces Lash Studio since 2019. I also work a full-time job, so I don't have evenings to waste on admin - and neither do you. I built these systems for my own studio first, around my real schedule. Now I install them for other beauty pros who want their time back.